Loretta Attley

I am professional with several years experience in both financial administration and marketing. I deliver a strong work ethic, fastidious attention to detail, and a broad real world skill set.

After many years as a financial professional I am looking for an opportunity to expand my skill sets and work experiences.

I am a treaty one status Indigenous person. I am a member of the Fox Lake Cree Nation of Manitoba, which affords me a unique perspective that can benefit organizations that value diversity. 

Mike Fraser - CEO IP Business Communications Inc.

Worked as an accounts payable and receivable clerk. My duties included collecting fees, recording payments, and filing duties. I was also responsible for issuing payment to vendors and keeping payables up to date.

While at Fitness Unlimited I redesigned the filing systems for better efficiency and increased collection rates by 40%. Membership retention during this period also increased 25%.

My duties as a marketing coordinator included creating promotional copy and layouts for ongoing marketing initiatives. Administering a co-op advertising program with large volume customers. Assisted with the coordination of fashion photo shoots for a product catalogue produced in-house. Acted as liaison between the marketing department and customer service reps, keeping them informed of ongoing marketing initiatives and promotions.

I oversaw the marketing department of a large clothing distributor. I had direct supervision of three full-time team members, as well as catalogue production staff. I managed a one-million dollar marketing budget, oversaw top to bottom production of an annual catalogue, supervised a large presence at three major trade shows. I also developed and fostered a business-to-business co-op advertising program with major stake holders.

Increased efficiencies and reduced the catalogue production budget by 15%.

Oversaw the implementation of a streamlined co-op advertising program that resulted in higher customer retention.

Oversaw an expanded presence at major trade shows, implementing on floor best practices for salespeople and customer service representatives.

Oversaw the development of and launch in-house brand.

At IPBC I undertook a new challenge by becoming the accounting manager of a start up technology firm that later became a mature company with a large customer base and steady growth. I was responsible for day-to-day accounting, as well as best practices for accounts payable/receivable departments. I completed month and year end, as well as corporate tax preparation.

I oversaw a steady growth phase company and managed finances as well as day-to-day procedure.

I implemented an automated billing system that integrated with back-end systems.

I assisted in cash flow projections and strategic planning.